Promotional Poster Research

We were somewhat unsure as to what we should incoporate in our promotional poster so we decided to look at similar band's original ones.

As you can see from this As I Lay Dying poster, iconic logo's and related photos were used to attract attention. However, the most important part of the poster is the text where you can see release dates, a link to a website for more information and other company endorsements.  The text is simple and to the point, so that anyone reading it need not take up too much of their time or be put off.

In this asking alexandria promotional poster, there is very little text or information given as it is presumably not needed.  The bands name, lbum title and release date is all that is needed to advertise the new product.  The image used as a background is exactly the same as the new album's cover and the positioning of text also remains the same.  This would be a very simplistic poster to emulate for our own design but we will probably add more text to make it slightly more interesting.

This Parkway Drive poster is also very simplistic but contains slightly more text, like the As I Lay dying one.  It does appear less aggressive, perhaps due to slightly varying difference in genres, and personally, i would say it seems more attractive to a passersby as it is easy to look at.  We will try to keep to simplistic colours in our own poster, to better suit genre conventions and personal taste.