We looked at several digipak examples of a similar genre to draw inspiration for our own. We want our digipak to conform to expectations so that it looks realistic but still unique
This digipak by Mallory Knox is quite simplistic, the front cover just pictures the bands logo (The signatures are not part of the original design) which makes it iconic and attractive to former fans. The back cover is also simplistic, with the titles of songs in a simple white font against a juxtaposing black background. This style is quite popular as it understates the content of the album and has fans focus on the CD and music itself. The lyric booklet is also understated but the colourful addition of the lead singers photo against a blue and pick background personalises the album to keep it from being too neutral and lightens the overall theme.
This album cover is busier than Mallory Knox's with more detail and thought given to the overall effect of the digpak. Personally, i do not actually like this as much because it appears too busy with too much to look at. I do like how the front and back cover are similar, with related photos but i do not like how similar photos ar also used in the inside of the CD case. It may be because the digipak is larger than Knox's that they felt the need to add more detail, which is also conveyed in the lyric booklet with photos of the band to enhance star image.
Out of the digipaks we studied this was probably my favourite. I really like the simple, understated effect it creates and that their logo is the main focus. I also like how the same intricate pattern is used throughout, creating a sense of continuity. The muted colours also emphasize the metal-core genre but contrast enough for it to stand out. There is also less focus on star image, trying to inspire a sense of unity in the band as you are meant to enjoy their music and the digipak as a whole.
You Me At Six is a younger rock band so there is more focus on their group's star image. This is conveyed by the multiple group photos included in the digipak, to encourage their younger target audience to buy it. This personalizes the album cover as it appears to be like a direct gift from the band. Despite the photos, the rest of the digipak does conform to the colour neutral and simplistic styles of the other album covers which leads us to believe this is the best path to go down on our own design. It also means we will be able to create a simple design, which should be easier and make it look more professional.




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